
A Vital Role For Growth
Brief
Marco Polo Network, one of the world’s fastest-growing digital networks for supply chain transactions and payments, were looking for a Chief Technology Officer to take their business to the next level. For an innovative financial technology brand, this role was vital for its growth and had to be an individual with specific skills.
Challenge
We were challenged to understand Marco Polos' selling points, culture and nature of the role to position the business over others in the market. With this particular role, the client's name was a sensitive point (with a signed NDA). However, candidates at this level of seniority, mainly passive, rarely engage with agencies without knowing whom they are considering.
Solution
Our goal was to find the top 3% in the market by focusing intensely on technical elements. We identified, connected, and managed several candidates following a detailed market mapping exercise, securing their interest, commitment and progress with their application. We went as far as to drive brand positioning and build awareness within the industry, generating a buzz throughout the market. Our deep understanding of this speciality benefited the client, as we delivered the shortlist in a short timeframe, and in turn, they secured the top candidate for this role.