Perm Job Alert
Title: Marketing Director
Location: London
Industry: Retail
Salary: Up to £200,000 + Benefits
Contact: benjamin.hutchison@forsythbarnes.com
Brief Overview:
Forsyth Barnes are currently working with a rapidly growing Retailer based in London looking for a Marketing Director. This is a great opportunity for someone to join a business that are going through a large growth period and are looking for a digital expert to drive sales in the UK and Internationally.
The Marketing Director will have a strong commercial focus, who understands how to generate revenue through digital and direct marketing delivering YOY growth. The right individual will have extensive management experience, and experience working in a fast paced and rapidly growing businesses environment.
Marketing Director – Responsibilities:
Drive consumer retention through a mixture of loyalty programs, customer acquisition, maximising CLTV (incl CRM and merchandising), and branding.
Manage marketing concepts ensuring they are line with the company's overall strategy.
Design strategic marketing plans and budgets that align with our growth objectives.
Develop e-commerce accounts/platforms and to give required product sales support to close business successfully.
Plan and create the communications strategy and control the brand standards in all promotional material, passion for analysis, reporting and improving ROI of marketing activities.
Take brand ownership and provide the vision, mission, goals and strategies to match up to the brand vision.
Marketing Director – Skills:
Proven track record implementing and executing brand/content strategy.
ROI experience.
Experience within a consumer facing business digital first business.
Experience in driving loyalty programs, customer acquisition and maximising CLTV.