Perm Job Alert
Title: Head of Marketing
Salary: Up to £60,000 + Benefits
Forsyth Barnes are currently working with a FMCG business looking to recruit a Head of Marketing to be based at their head office in Lancashire. The business are going through a rapid growth period and are looking for someone to help continue this growth by improving customer acquisition and brand presence.
The right individual will have extensive marketing experience within the FMCG sector managing marketing teams and managing budgets. This is a great opportunity for someone who makes quick decisions, is proactive and is looking for a challenge.
Head of Marketing – Responsibilities:
Set, track and report on KPIs relevant to this role such as acquisition & retention targets and CAC – and show drive in continuously getting better results from your work in line with the ambitious growth expectation.
Analyse and report on ROI of marketing campaigns and initiatives.
Execute in-person, online, social and offline campaigns.
Customer experience insights – working with the customer experience team to provide local market insights.
Brand experience contribution – working with our brand team to shape the brand identity.
Head of Marketing – Skills:
Full marketing mix experience.
Ability to drive brand awareness and customer acquisition.
Experience of managing Media and Marketing Agencies.
If you're interested, please apply by emailing me with a copy of your most up to date CV, your current availability and salary expectations