Perm Job Alert
Title: Channel Marketing Director
Salary: Up to £95,000 + Excellent Benefit's (Relocation Package)
My client, a leading fashion retailer, is looking for a Channel Marketing Director to oversee all marketing channels in order to increase customer experience and digital performance. This critical management position will own and develop the indirect marketing plan and budget and be responsible for building integrated marketing strategies and campaigns.
This is an important and exciting role with a business that operate in a fast paced environment; the Channel Marketing Director will be a key role in driving the business forward into new and dynamic channels.
Channel Marketing Director – Responsibilities
Lead the strategy, planning and prioritisation of all marketing efforts for channel sales.
Oversee channel marketing budget with a focus on delivering additional value.
Work collaboratively with the Channel Sales Team as well as Group Marketing functions including Digital, Content, Events and Product marketing to deliver fully integrated campaign initiatives.
Ensure that all plans have a multichannel approach with a strong digital bias (search, social and online brand presence) and KPIs are reported on and shared.
Build all marketing plans based on a clear understanding and proactive use of market, shopper and consumer intelligence.
Channel Marketing Director – Requirements:
Experience as Channel Marketing Director or equivalent.
Experience in the Fashion/Luxury Industry.
Expertise across all channels (Wholesale, Ecommerce, Social, PR and Media.).
Experience in scaling a team.