Head of Brand
- United Kingdom, Greater London
about the role
Title: Head of Brand
Salary: up to £100,000 plus benefits
Industry: Luxury Beauty and Wellness
Forsyth Barnes have partnered with one of the most exciting luxury cosmetic businesses who have taken the market by storm. The business are going through a tremendous growth journey and this is your opportunity to be a part of it. The business is growing from strength to strength and are now looking for world class Head of Brand to join the team. This newly created role requires an exceptionally driven and capable individual who will be responsible for building, executing and sustaining a commercially successful global growth strategy. You will lead in portfolio management and innovation across all global markets and channels, underpinned by robust category analysis and consumer insight from concept to market launch to support this brands success in all 4 corners of the world, both online & offline.
Can identify and differentiate approach B2b vs B2c
Experienced in product development & brand marketing across global markets
Proven ability to manage 3rd party agencies - e.g. Manufacturers, designers
Confident in creation of NPD strategy proposals, distribution and sales pitches
If you're interested, please apply by emailing me with a copy of your most up to date CV, your current availability and salary expectations
Please feel free to pass this on to anyone you think it may suit / anyone you know who may be interested.
Lead & deliver the 3 year Global brand strategy
Be well-versed in the businesses strategy & company/ brand P&L to ensure your brand strategy is consistent, aligned, and supportive of the larger company goals and objectives
Be the brand guardian, working cross-departmentally across manufacturing, R&D, finance, design and operations/legal to ensure global consistency & compliance
Develop an award-winning PR strategy for the brand in its key markets
Define and implement brand activation plans and NPD cycles that are tailored to both b2b and b2c audiences, consistent in all touch points, focused on our differentiation and accelerate the digitalisation of the brand across all markets.
Define & lead a successful sales strategy across a global Omni channel strategy, spanning retail, spas, e-tailers, clinics and distributors in collaboration with the team & customers
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